Our Story

In 1991 a young man in Melbourne Australia competed his fashion degree and foundered the humble beginnings of shanemcconnellcouture – the vision and the label is born.


30 years on, Shane’William’s gowns are known for their feminine and signature style, he has been one of the most covered bridal designers & sought after for his many collections, photo shoots, runway shows & celebrity clients in Melbourne, Sydney, London, New York & Paris he has collaborated with other amazing designers around the world to bring to you.

Something About Her Bridal shop, stocking the ready-to-wear designs of the incredible designers Vienna of Giorgia Couture Singapore & the amazing Catherine Shepard of Catherine R Couture Melbourne & Shane’William McConnell himself.

Deeply passionate about quality and sustainability, Something About Her Bridal ready -to -wear gown’s are designed, and carefully hand-made by our dedicated team of talented artisans, ensuring your gown and your experience with us is second to none for all sizes 2 -22.

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